5 Reasons Internet Marketing/Advertising is Important to Your Business
Yellow pages and newspaper ads are a thing of the past in today’s digital market. The Internet is the newspaper, Yellow Pages and Television combined. The Internet is the best and easiest way to communicate with future and current customers.
(1) It is more convenient to reach people on the Internet
• You couldn’t possibly go door-to-door on any given day.
• People are on-the-go and need their information fast.
• Using the Internet to further your business or organization is essential to reach people.
(2) Paying for Internet presence is cheaper than other forms of advertising.
• Purchasing a website allows more flexibility for changes and updates.
• Commercials, Billboards, or Radio ads cost more than a website or Facebook page.
(3) Relationships: Online Communication is easier to maintain.
• Customer feedback for yourself and competition can be accessed online.
• Email, comment sections and online instant messaging can help you make changes faster.
(4) Online presence can increase your sales, depending on what you offer.
• People can easily see the dates for events, prices, deals and more online.
• More and more people prefer to buy their items online.
(5) Internet Marketing allows to easily solidify your brand
• Every time potential customers visit your website, Facebook Page or see your web ads, they are exposed to your company name and logo.
• You create familiarity when customers see your logo and company name.