Your Local Digital Marketing News and Updates!

Practical marketing help for small business owners. Every post here starts with a real question we’ve heard from someone trying to run their own marketing — a business owner who wants to understand what to do next, not just hire someone to handle it.

You’ll find how-to guides on SEO, Google Ads, Meta Ads, and analytics; when-to advice on hiring help versus doing it yourself; and honest walkthroughs of the tools we actually use with our own clients — Google Business Profile, WordPress, email platforms, and the AI tools worth adding to a small business stack. If a tactic works on a small business budget, we write about it here. If it doesn’t, we say so.

Posts get updated when the tools change, so newer articles reflect what’s working today — not what worked in 2019. Browse the topics and tags below to narrow in on what you’re trying to fix, or book a one-on-one coaching session if you’d rather work through it together.

Insights and practical guidance on websites, digital marketing, and online presence management for small business owners. Written by Kenneth Durrum and the Released Solutions team.

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Caveman Marketing: Your Website Is Not a PowerPoint Presentation

Caveman Marketing: Your Website Is Not a PowerPoint Presentation

Personal promotion works better with a system behind it: a website that keeps working when you stop.

Claude Code vs Browser Claude Which One Should Your Business Use

Claude Code vs Browser Claude Which One Should Your Business Use

Browser Claude, Cowork or Claude Code? Pick the AI environment by the access the job really needs.

My Meta Sales Campaign Isn’t Converting. Should I Move Up the Funnel?

My Meta Sales Campaign Isn’t Converting. Should I Move Up the Funnel?

Seven days without sales does not mean move up the funnel. Diagnose the break, then fix the signal.

Meta Custom Events When Standard Events Do Not Fit

Meta Custom Events When Standard Events Do Not Fit

When Meta's standard events do not fit, custom events measure the business action that matters.

How many AIs does it take to screw in a light bulb?

How many AIs does it take to screw in a light bulb?

Why I run Perplexity, ChatGPT and Claude on one project, and what each one is not allowed to decide.

Why Did My CPA Go Up? How to Diagnose and Lower Advertising Costs

Why Did My CPA Go Up? How to Diagnose and Lower Advertising Costs

CPA is a signal, not an answer. How to diagnose traffic cost, conversion rate and lead quality.

Google Is Moving Local Services Ads Into Performance Max: What Local Businesses Need to Know

Google Is Moving Local Services Ads Into Performance Max: What Local Businesses Need to Know

Google is moving Local Services Ads into Performance Max. Here is what changes and what to save.

Google's September 2026 Spam Update: What I'm Watching on My Own Site

Google's September 2026 Spam Update: What I'm Watching on My Own Site

Google's September 2026 spam update is rolling out. How I monitor my own site without panicking.

We Are the Experts in Digital Strategy, Online Presence & Automation That Converts

At Released Solutions, Kenneth Durrum leads a small but mighty team dedicated to building digital systems that work—marketing, automation, SEO, and websites that help businesses grow with ease.

With experience overseeing ad budgets ranging from $100 per month to $10,000 per client, and project scopes from a few hundred dollars to more than $20,000, Kenneth brings hands-on leadership to every engagement while coordinating a behind-the-scenes team that ensures every project is executed with precision.

Kenneth Durrum

Behind Kenneth is a distributed support team including Kenessa Durrum (daughter), Steve Yap (long-time trusted friend), and a select group of designers, developers, and automation specialists. 

While Kenneth spearheads strategy, communication, and project direction, the team collaborates to deliver seamless, high-quality execution across all services, including digital marketing, online presence management, automation workflows, and WordPress development.

Whether we’re optimizing a local business for search, designing a conversion-ready website, building automagic workflows with Zapier and n8n, or managing digital ad campaigns, our focus remains the same: clarity, efficiency, and growth. We help clients go beyond just getting online by creating systems that work in the background, saving time, increasing visibility, and driving measurable results.

Our approach isn’t about producing deliverables; it’s about creating solutions that feel effortless, intentional, and aligned with your goals. When you work with Released Solutions, you’re choosing a collaborative team, a strategic partner, and a workflow that turns complexity into clarity. We don’t just troubleshoot, we shoot trouble before it slows you down.

Here’s why businesses trust Released Solutions

Why businesses love partnering with Released Solutions

Experience the ease, clarity, and automagic that begins when you choose the right digital partner.

Our approach blends marketing expertise, technical skill, and automagic workflows, giving you more time, more clarity, and more control over how your business grows online.

Released Solutions helps you simplify your marketing, strengthen your online presence, automate your workflows, and build a digital system that works for you not the other way around. Led by Kenneth Durrum, our team blends marketing strategy, automation engineering, SEO, and web development to help you grow without the overwhelm.

Digital marketing strategy
Local SEO + content improvements
Automated workflows + CRM integrations
Website optimization + WordPress development
Better insights through analytics tracking
Sustainable growth without complexity