Your Local Digital Marketing News and Updates!
Practical marketing help for small business owners. Every post here starts with a real question we’ve heard from someone trying to run their own marketing — a business owner who wants to understand what to do next, not just hire someone to handle it.
You’ll find how-to guides on SEO, Google Ads, Meta Ads, and analytics; when-to advice on hiring help versus doing it yourself; and honest walkthroughs of the tools we actually use with our own clients — Google Business Profile, WordPress, email platforms, and the AI tools worth adding to a small business stack. If a tactic works on a small business budget, we write about it here. If it doesn’t, we say so.
Posts get updated when the tools change, so newer articles reflect what’s working today — not what worked in 2019. Browse the topics and tags below to narrow in on what you’re trying to fix, or book a one-on-one coaching session if you’d rather work through it together.
Insights and practical guidance on websites, digital marketing, and online presence management for small business owners. Written by Kenneth Durrum and the Released Solutions team.
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AI Didn’t Replace SEO: It Made the Fundamentals More Important
AI can analyze SEO data, but it cannot replace indexing, Search Console, intent research or GA4.
To Build or Not to Build: What It Really Took to Send Three Website Forms Into One Spreadsheet
Three website forms, one spreadsheet. What that really takes, and when to build versus subscribe.
I Built a Lead Scoring System Before AI Made It Easy
Connecting email clicks, GA4 behavior, a spreadsheet and AI to score leads and time the follow-up.
What Are Buyer Intent Keywords? How to Find Searches That Actually Convert
Search volume is not business value. How to find the searches that sit closest to a real customer.
Why Is Someone Still Pushing the Button?
Cron jobs, triggers, monitoring and AI. Why is someone still pushing the button in your business?
Why Won’t Google Index My Page? How to Find and Fix the Problem
Why Google may not index your page, how to diagnose the cause in Search Console, and how to fix it.
I Asked Claude for a Checklist. I Ended Up Building an App.
A Search Console checklist became a working app, and what that means for small custom AI tools.
Stop Serving AI Sloppy JOE: How to Avoid AI Slop in Your Content
AI makes content easy, and easy turns sloppy. The JOE test: judgment, originality and real editing.
We Are the Experts in Digital Strategy, Online Presence & Automation That Converts
At Released Solutions, Kenneth Durrum leads a small but mighty team dedicated to building digital systems that work—marketing, automation, SEO, and websites that help businesses grow with ease.
With experience overseeing ad budgets ranging from $100 per month to $10,000 per client, and project scopes from a few hundred dollars to more than $20,000, Kenneth brings hands-on leadership to every engagement while coordinating a behind-the-scenes team that ensures every project is executed with precision.
Kenneth Durrum
Behind Kenneth is a distributed support team including Kenessa Durrum (daughter), Steve Yap (long-time trusted friend), and a select group of designers, developers, and automation specialists.
While Kenneth spearheads strategy, communication, and project direction, the team collaborates to deliver seamless, high-quality execution across all services, including digital marketing, online presence management, automation workflows, and WordPress development.
Whether we’re optimizing a local business for search, designing a conversion-ready website, building automagic workflows with Zapier and n8n, or managing digital ad campaigns, our focus remains the same: clarity, efficiency, and growth. We help clients go beyond just getting online by creating systems that work in the background, saving time, increasing visibility, and driving measurable results.
Our approach isn’t about producing deliverables; it’s about creating solutions that feel effortless, intentional, and aligned with your goals. When you work with Released Solutions, you’re choosing a collaborative team, a strategic partner, and a workflow that turns complexity into clarity. We don’t just troubleshoot, we shoot trouble before it slows you down.
Here’s why businesses trust Released Solutions
Why businesses love partnering with Released Solutions
Experience the ease, clarity, and automagic that begins when you choose the right digital partner.
Our approach blends marketing expertise, technical skill, and automagic workflows, giving you more time, more clarity, and more control over how your business grows online.
Released Solutions helps you simplify your marketing, strengthen your online presence, automate your workflows, and build a digital system that works for you not the other way around. Led by Kenneth Durrum, our team blends marketing strategy, automation engineering, SEO, and web development to help you grow without the overwhelm.
